This is going to be controversial

Not like sexy-controversial or appalling-controversial, don’t get your hopes up. This is going to be nerdy, business-divisive because I’m going to say the opposite of what a lot of practice-builders encourage you to do.

I’m going to start off with: Maybe I’m wrong. Maybe I need to get with the times and maybe I’m a little old fashioned. I’m still mulling all of this over and am not quite ready to soapbox this but am ready to ask questions to get you thinking and tell you where I stand 95% of the …

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Marketing Your Practice for Real Life

a.k.a Why I deleted my Social Media Accounts, My Blog, and the Newsletter Sign-Up Form on My Website. A Guest Post by Natalie Moore, MA, MFT Intern

(A note from Allison: Today I'm featuring a guest blog from Natalie Moore. She's a therapist in California who has REALLY done a great job using her voice and being seen. She has been a member of the Abundance Practice-Builders Facebook Group and you may have heard her being interviewed on this episode of the Selling the Couch podcast about networkin…

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Re-Starting Your Practice When You Move

Adventure! Necessity! Exploration! Education! There are a million great reasons to move some exciting, some heart-breaking. Maybe your practice is in that beautiful, easy place where referrals roll in effortlessly and it pains you to leave it. Maybe you are still in the building stages and are tired at the thought of investing all over again. Fair enough.

Here are some things I’ve learned as I’ve ping-ponged across the United States as private practitioner:

You are in transition. You know all thos…

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Why You Desperately Need Diverse Referral Sources

I was chatting with a therapist-friend the other day who told me the story of how his practice went from very few clients to full in the span for a couple months. A local behavioral health agency lost the psychologist who did their testing and boom! my friend’s business blew up. As one of very few psychologists who enjoys testing in his city, he was in a great position to fill the need. Having a niche is awesome.

 

I’ve been worried about him since that conversation. He was no longer working on bu…

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