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Fear of Being Seen

I got to consult with Wesley Little in June. She’s a total go-getter. Even while talking about places that she needs help, she comes across as confident. Her website comes across as confident. So I was really excited that she pitched this fear of being seen blog post. We often don’t realize that the part of us that other people see isn’t always reflective of what we feel. Especially when we’re quaking in our boots. As I read the following post, I just kept nodding my head. I’ve sooooo been there…

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Why We're All Gryffindors

Harry Potter has been there for me in a way few fictional characters have. When life gets tough and I need a break from the toughness, I need something all consuming to distract me and Harry and crew provide that.

Also, in that whole “which 3 fictional characters are you” thing that went around social media a while back, I’m like 25% Hermione and 75% Leslie Knope. (I never posted that because is says “which THREE” and I’m a rule follower, obvi.) Anyway, that’s to say it’s not just Harry and what…

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The Myth of the Saturated Market

Market Perspective

When my family moved to Seattle this phrase “saturated market” kept coming up. I worried that in a city with more than 1,200 therapists listed on Psychology Today, I wouldn’t have a place.

Because I didn’t really have the option to fail, I tried my best not to pay attention to it. I held on to my business mantra and did what I had to in order to build. I came at my business with the same plan I was using in my life: a smaller community within a much bigger system. It all worke…

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Two Days To Build Your Practice

I haven’t written for the sake of promotion since last August when I went on my launch/promotional blitz and hated it. Those of you who hung in there with me through that, thanks!

Last week I talked about how one of the company values is that we are ambitious and not afraid to sell. Then I sat down to write this post and found that I was, in fact, stupidly squeamish about telling you about what I truly consider an opportunity.

If we were having coffee I wouldn’t feel that way. Like if you said, …

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Mission Statements are Hammer Pants

I was at a business conference not long ago when someone asked about Mission Statements. The facilitator said something about them being so 1990’s. Almost everyone in the room laughed a little and nodded. “Oops”, I thought. I’m less business-y in a lot of ways than these folks and thought they were a staple. Timeless like a nice white button down. Apparently, Mission Statements are Hammer Pants.

The New Mission Statements

So what can we use to guide us in business? The facilitators next words we…

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Saying No In Your Private Practice

There are a million ways we can talk about boundaries in your practice, and I’m sure I’ll hit most of them at some point, but today I want to talk to what happens when we fall into scheduling and fear-based victimhood. Oh yeah, I used the V-word. Let’s own it.

Time

Here’s what happens: someone calls and seems like a really great fit. You have space available since you’re still building. You want to see this client. They insist that they can’t make the times you offer, so you stretch a little and …

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Busting Your Niche Hesitations

No matter who I’m working with, no matter what context, be it Group or Free Individual Consultation (yes, that’s a thing, email to get scheduled), I always start with creating a niche.

At least 30% of the time the person doesn’t want to go there. Usually they don’t want to limit themselves or they think they’re niching themselves with a population like “women in transition ages 25 to 60.” (Think for a second about the difference in marketing to a 25 year old in a quarter-life crisis and a 60 yea…

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