Social Media and Private Practice

Abundant Practice Podcast Allison Puryear

Consult Monday

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Michelle Horton of Michelle Horton Therapy

Michelle Horton Abundant Practice PodcastMichelle Horton, MFT has a private practice in downtown San Francisco where she focuses on working with founders and those in start-up community struggling with overwhelm, stress and anxiety as well as professional women experiencing life transitions. When she's not in the office you can usually find her spending time with her husband and French Bulldog, enjoying a cup of SF coffee, strategizing over which restaurant to try next or camping in the redwoods.

For Consult Monday, we discuss:
  • Social Media Best Practices
  • Which social media platforms to focus on
  • What to post
  • What time to post

Michelle Horton

Meet Edgar




What I Wish I'd Said Wednesday

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Ernesto Segismundo of

Ernesto Segismundo Abundant Practice PodcastErnesto received his undergraduate degree in psychology from Biola University and received his Masters of Science degree in Clinical Psychology from Vanguard University. Along with Ernesto’s counseling experience, he has conducted various classes and seminars concerning relationships and mental health related topics such as parenting, substance abuse, maintaining healthy marriages, private practice social media and video marketing and managed care practices. Ernesto is currently an adjunct professor at Hope International University and The Chicago School of Professional Psychology Irvine, CA campus. Ernesto owns and operates a group practice with offices located in Huntington Beach and Fullerton California. Ernesto also supervises pre-licensed therapists in his group practice called CAV Family Therapy Inc. Ernesto created to help mental health professionals develop a web-based presence through video and social media marketing. Ernesto has dedicated much of his professional career helping mental health therapist learn how to market their practice through social media and video marketing.

Ernesto is also a videographer and creates promotional videos specifically for therapist in private practice. To learn more about Ernesto please visit his website: or follow him on Facebook and Instagram.

For What I Wish I'd Said Wednesday we discuss:
  • How anxiety negatively impacts marketing
  • Why the age of your ideal client doesn’t really matter with social media
  • The very important question: “What’s YOUR style of marketing?”
  • Why authenticity is going to bring in WAY more clients than doing this social media thing perfectly
  • That you need to take action. Now. Imperfectly.


Abundance Practice Builders Facebook Group

Follow Through Friday

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Allison Puryear, LCSW, CEDS of Abundance Practice-Building

Allison Puryear Abundance Practice BuildingAllison Puryear is an LCSW with a nearly diagnosable obsession with business development. She has started practices in three different cities and wants you to know that building a private practice is shockingly doable when you have a plan and support. You can download a free private practice checklist to make sure you have your ducks in a row, get weekly private practice tips, and join the Abundance Practice-Building Group to gain the confidence and tools you need to succeed.



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