Episode #705: Marketing To 25-45-Year-Olds

Short answer: you don’t start with the age range. You start with the real people behind it.

In this episode, I’ll show you why age alone isn’t a true niche, what actually draws clients in their 20s to 40s to therapy, and how to write in a way that speaks to their lived experiences—not a demographic label. You’ll learn how to describe this group ethically, connect with them authentically, and naturally attract the clients you love working with most.