Episode #795: How Much to Market

In today's episode, I chat with Abundance Party member Rachael, who wants to bring some structure to her marketing & finally fill those last few spots. We map out a realistic weekly networking rhythm, figure out why her Instagram content isn't converting (hint: post more of what already went viral), & get her comfortable reaching out to schools & doctors' offices without the dread. We also uncover the real reason her daytime hours keep getting turned down (spoiler: it's not the hours) & why sh…

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Episode #778: Do You Really Need Social Media to Fill Your Practice?

Rebecca Smith joins me today to answer a listener question: why do I say social media isn't necessary for marketing, but Abundance Practice Building still has an Instagram presence? We get into who social media actually works for, why a huge following doesn't guarantee a full caseload, why the same content can flop on TikTok & take off on Instagram, & how platforms like YouTube can help people choose you even when they're not bringing in new clients directly. Grab today's free worksheet, Commo…

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Episode #734: What Content To Create For Your Private Practice

In today's Ask Abundance, the newest iteration of my Ask Allison series, I'm joined by Abundance consultant Kim Wheeler-Poitevien, LCSW. We're talking about how to show up online in a way that actually feels like you — without oversharing, following trends you hate, or losing yourself in the process. Together, we unpack why so many therapists freeze when it comes to creating content, what ethical self-disclosure really looks like in a marketing context, and how to build a consistent online pre…

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Episode #706: Part Time To Full Time Practice

Abundance Community member Adell shares how she’s planning her transition from part-time to full-time private practice, focusing on strategies to attract more private-pay clients and manage a waitlist effectively. The conversation explores her use of Instagram for client growth and content creation, with guidance on staying productive and avoiding burnout. We also dive into approaches for scaling the practice through group sessions and intensives, plus practical strategies for building her ema…

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Episode #704: Instagram Strategy

Abundance Community member Chris shares how he’s refining his marketing strategy for his anxiety-focused practice, particularly targeting professionals experiencing performance and panic anxiety. The conversation dives into content approaches that feel authentic and engaging on Instagram, including sharing personal experiences and professional examples to connect with the right audience. We also explore strategies for creating consistent content, advertising effectively, and refining messaging…

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Episode #616: Marketing A Perinatal Practice

Allison chats with Abundance Community member Jeannine about her niche in perinatal mood and anxiety disorders as well as her plans to grow her social media presence. They focus on refining her elevator pitch and building a strong Instagram strategy, emphasizing consistency, content variety, and edutainment. They also talk about using social media and networking to promote her services, including planning content and reaching out to new audiences. This episode is al…

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Episode #607: Full Practice, New Problems

Allison and Abundance Community Allie talk about managing negative comments on Instagram, maintaining a healthy online presence, and handling client waitlists, with Allison suggesting a more flexible referral system. They also explore the idea of passive income, including creating a DBT skills video course, and discuss the potential benefits of networking with a vet to support clients grieving the loss of pets. This episode is also available to stream on our YouTube channel!

Sponsored by Ther…

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Episode #533: Doable Instagram Content Strategy

Abundance Community member Helen and Allison discuss marketing strategies, emphasizing the importance of relationship building through networking and social media. Together, they explore the challenges of catering to a diverse clientele, including those who are neurodivergent, LGBTQI+, and/or have experienced spiritual and religious trauma. They explore the unique experiences of Helen's clients and the potential challenges they face and strategize on navigating holidays and maintaining a sched…

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Episode #530: Do You Have To Use Social To Get Clients?

 I discuss whether social media is necessary on today’s Ask Allison. Check it out whether you love or hate social media.

Sponsored by:

To check out our free resources, including weekly worksheets & our Tasky Checklist for getting started in private practice, visit https://www.abundancepracticebuilding.com/links. Learn how to fill your practice with the Abundance Party! Join today & get 75% off your first month with promo…

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Episode #483: Quick TikTok Success, feat. Joshua Terhune

In today's podcast episode, Allison & Abundance Community member Joshua Terhune, MA, LMHC discuss tailoring your marketing efforts to your clients, dealing with social media haters, how to be yourself on video, plus how to make your videos go viral.

Sponsored by:
Heard: Use promo code ABUNDANCE  for 1 month freeSponsored by:
TherapyNotes®: Use promo code Abundant for 2 months free

Want individualized support? Join Party+! Learn more here: https://bit.ly/3rrsqK2. 

About Joshua Terhune,…

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