Episode #697: Ask Allison Live

My live Ask Allison recording sessions are a great way to get free, conversational support. Today’s podcast episode—sponsored by our friends at TherapyNotes®—features a clip from one of those sessions, recorded back in September. In it, we cover topics like marketing strategies for therapists, transitioning off therapy platforms, networking and relationship building, niching and messaging, and practical tips for marketing and practice management.

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Episode #691: Transitioning From Academia To Private Practice, feat. Dr. Sumi Raghavan

Today’s guest, Dr. Sumi Raghavan, PHD, joins me to talk about her powerful transition from academia to full-time private practice. She shares the motivations behind her decision, the challenges she faced along the way, and the key moments that shaped her journey.

We dive into what it was like to balance academic responsibilities while building a trauma-focused, cross-cultural therapy practice—and what ultimately led her to go all-in. Our conversation covers everything from strat…

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Episode #686: When You Need A Full Practice ASAP

In today’s Ask Allison, we’re breaking down the smartest way to grow a part-time practice without burning out. You’ll learn the four steps that matter most: calculate your income target, choose a niche that speaks to client pain, build a website that makes clients feel instantly understood, and network where your ideal clients already turn for support.
 
By the end, you’ll know exactly how to focus your time and energy so you can grow with clarity, protect your bandwidth, and set yours…

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Episode #685: Shifting Niches

In today's podcast, Abundance Community member Megan and I dive into her plans to niche her practice around ADHD and eating disorders, especially for high-functioning adults who may be late-diagnosed. We talk through website messaging, fee setting, and session structure—all while keeping her growth goals aligned with ethical practice. We also explore the role of self-disclosure in marketing, weighing how sharing personal experiences can strengthen connection while protecting boundaries.

Spons…

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Episode #681: Narrowing Your Niche

In today's podcast, Allison chats Abundance Community member with Cheryl to explore the niche of moral perfectionists—those caught between wanting to do more in today’s political climate and feeling paralyzed about where to start. They talk through how guilt, overwhelm, anxiety, and depression often show up for this group, even when many don’t see their struggles as “therapy-worthy.” Cheryl and Allison dig into how therapists can communicate this niche effectively, especially by …

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Episode #680: Why Is Choosing A Niche So Hard?

Struggling to commit to a niche?

In today’s Ask Allison, I’m sharing why your niche doesn’t have to be perfect—or permanent. You’ll learn how to approach niching without the pressure, why it’s more like dating than marriage, and what to do if you’re battling indecision or imposter syndrome. By the end, you’ll know how to choose a “good enough” niche for right now, move forward with confidence, and give yourself permission to pivot as your practice grows.

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Episode #663: Niche Hopping

Abundance Party member Kate joins me to discuss the real-life challenges she’s facing in her private practice, including slow client intake, unclear marketing strategy, and uncertainty around refining her therapy niche. We dive into actionable ways to boost her therapy practice—exploring referral sources, strengthening her online presence, and marketing therapy services for birth trauma and perinatal mood and anxiety disorders. We also cover the value of networking with other perinatal therapi…

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Episode #660: How To Change Your Niche

Thinking about switching your niche but not sure where to start? In today's Ask Allison, I walk you through how to make the transition without blowing up your caseload. We’ll talk about how to know it’s the right time, ways to quietly test the waters, and how to update your messaging and referral network with intention. If your current niche no longer fits, this one’s for you.
 
Sponsored by TherapyNotes®: Use promo code Abundant for 2 months free
 
🎉 Grab our free tools to grow y…

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Episode #643: How To Switch Niches In An Established Practice

Thinking about adding a second niche to your practice? In today’s Ask Allison, I’m answering a question from a therapist who’s spent 10 years working with women healing from trauma and is now feeling curious about couples therapy. I'm sharing how to make that shift—without starting from scratch—and how to talk about having two specialties without confusing your audience. Prefer video? This episode is also available to stream on our YouTube channel!

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Episode #642: Niche Hesitation & Fewer Client Calls

Abundance Community member Kemberlee and I refine her niche to better target specific client groups, with a focus on women in transition, and brainstorm strategies for marketing and networking as a therapist. We also discuss the importance of having an office space, using a professional website platform, and the potential benefits of focusing on a specific niche. This episode is also available to stream on our YouTube channel!

Sponsored by TherapyNotes®: Use promo code Abundant for 2 …

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Due to a website migration, historic links pre-fall 2022 may be broken; please get in touch for new links. Please also note that historic podcast episodes may contain out-of-date information and highlight sponsors that we no longer work with.