Episode #652: Marketing In This Economy

Wondering why it’s suddenly so much harder to fill your practice? In this week’s Ask Allison, I’m breaking down the massive shift in the therapy landscape—and what Big Therapy Tech has to do with it. From skyrocketing competition on directories to the rise of agency-style tech companies dominating Google Ads, I’ll help you understand the forces at play and what it means for your marketing. More importantly, I’ll walk you through how to adapt—by getting hyper-intentional, building real relationships, and leaning into the human connection Big Tech can’t replicate. If you want a full practice in 2025, this one’s a must-listen.

Prefer video? This episode is also available to stream on our YouTube channel!

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