Episode #773: Using AI for Marketing, feat. Katie Read
In today's episode of the podcast, I speak with my good friend Katie Read, marketing & AI expert, about how to use AI in your marketing without it sounding stupid, salesy, & robotic. We cover why your homepage needs a serious update now that AI search has changed how clients find you, when to let AI write for you (& when not to), the small "dream team" of AI employees Katie swears by, & how non-techy therapists are vibe coding websites better than any template ever gave us. Katie's doing a training for Abundance Party members on Tuesday, July 28th at 11am ET, so join the Party & bring your questions!
Learn more at katieread.com and buyerpsych.com.
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Need help building and filling your practice? Check out the Abundance Party (only $345!): https://www.abundancepracticebuilding.com/party
About Katie Read, Buyer Psych Expert, AI Strategist, former LMFT
Katie Read spent 20 years in clinical psychology before turning her lens to buyer behavior. She created the Castle Guard FrameworkTM — a research-backed diagnostic for which psychological guard is blocking a sale — then helps businesses redesign their offers to keep selling in the age of AI. She built her first business to seven figures in year one, was featured in Forbes for her AI buyer-psychology work, and has trained teams at companies as large as Intel.
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