Episode #806: Your Divorce is Not Your Marketing

You’ve been through a divorce, you want to specialize in working with people going through one, and you have no idea how to say that in your marketing without it feeling unprofessional or like oversharing. Today I’m joined by Rebecca Smith, a Limitless Practice grad & Team Abundance member with a premium fee private pay practice in New Orleans, to answer exactly that. We get into her rule of thumb (would your most dysregulated client be further dysregulated by what you wrote?), why one line on your website is plenty, & how to keep it zoomed out & almost factual so clients trust you’re flying the plane, not sitting in the turbulence with them. You’ll also hear both of us read the brief lines we use on our own sites, plus a free ideal client exercise worksheet to help you figure out which part of your story matters most to your person.

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