Marketing

Feel like you’re always explaining your non-traditional therapy? You’re not alone.

In today’s Ask Allison, I talk about why you don’t need to justify your approach to everyone—and how to connect with the clients it’s actually for.

Instead of leading with your method, speak to their experience. Talk about the stuckness, the frustration, the sense that talk therapy didn’t go deep enough. That’s what makes people feel seen—and curious.

You don’t need to explain everything. You just need to sho…

Abundance Community member Shannah and I dive into the challenges of feeling stuck in a niche and marketing rut. We explore her passion for supporting individuals—especially educators—experiencing burnout and anxiety, and how to refine her niche to highlight her expertise in working with parents across various life stages. We also talk through her goal of becoming more visible as an expert in her field, and the hurdles of showing up on social media. From faceless reels to Canva hacks, we look …

Abundance Community member Kimberleigh and I discuss the challenges she’s navigating around marketing and networking in today’s economic climate. We explore ways to stay connected with clients and expand her reach, including workshops, group therapy sessions, and targeted content focused on issues like chronic stress. We also discuss the potential for collaborations with other healthcare professionals and consider how intensives might fit into her practice. Our conversation centers on staying …

Thinking about adding a blog to your therapy website? In today’s Ask Allison, I’m diving into the benefits of blogging—especially when it comes to boosting your SEO—and sharing practical tips to make keeping up with your blog feel a lot less overwhelming. Prefer video? This episode is also available to stream on our YouTube channel!

Sponsored by TherapyNotes®: Use promo code Abundant for 2 months free

Feeling like you're just one of way too many therapists in your area? Wondering how to stand out in a saturated market — especially when licensing laws are loose and the competition feels endless? In today’s Ask Allison, I’m diving into how to shift away from a scarcity mindset and how to own your expertise while serving your ideal clients. Prefer video? This episode is also available to stream on our YouTube channel!

Sponsored by TherapyNotes®: Use promo code Abundant for 2 months free

Feeling nervous about recording videos for your practice? Struggling to connect with your audience and feeling awkward on camera? Allison shares some tips on how to overcome these nerves and show up authentically on video in today’s Ask Allison. This episode is also available to stream on our YouTube channel! 

Sponsored by TherapyNotes®: Use promo code Abundant for 2 months free

To check out our free resources, including weekly worksheets & our Tasky Checklist, visit https://www.abundancepra…