Marketing comes from a place of service. When you start your private practice, getting your services in front of people who need you (and who you do great work with) is one of the most important things you can do. The other important thing you can do is have a reliable referral network and process for callbacks once your practice is full and busy.

Can we all agree it’s so hard for potential clients when they’re finally ready to get into therapy and therapists don’t call back? It’s the worst. …

When people join the Abundance Party or Inner Circle, one of their major pain points is their website copy; they're afraid to show up or get started. They've had really bad feedback that was probably unwarranted or a little harsh or someone pointed out a grammar error a little too gleefully. 

Sometimes formatting can be a barrier- or branding can feel chaotic. This could be contributing to what I’m guessing the primary problem may be… the copy. 

The 3 major problems I see in therapist copy, as…

Tons of Referrals to Crickets

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In this week's episode, 'Tons of Referrals to Crickets', we discuss,

• What doctors to market with and when
• SEO and social media to reach your ideal client and niche
• Blogging, and website design

Links

Therapy Notes

Brighter Vision

Abundance Party

Podcast Transc…

Consult Monday

Stephanie Waitt of Wellness Solutions

Stephanie Waitt is a licensed professional counselor in Sherman, TX. Stephanie specializes in working with women with eating disorders. She aims to help people find balance, peace, confidence, and happiness. In her work with people she emphasizes the importance of self-care and encourages people that being a little selfish is a really good thing. You can learn more at her practice at www.drstephwellnesssolutions.com. For Consult Monday we …

I realize a lot of the blogs lately have been pretty mindset heavy. Depending on where you are as you’re building, that may be hitting the spot or missing the mark. It’s been a bit unbalanced from the readers’ end because in the background I’m chugging away at my What to Say When: Scripts and Templates for Counselors in Private Practice ecourse which, as you might guess from the title, is more how-to and less exploration of emotion. Thus, I’m staying balanced by blogging about mindset. For those…

You guys probably know today’s guest blogger, Melvin Varghese, as the founder and host of the Selling the Couch Podcast. Over the past year we’ve become friends and I can assure you he is just as kind, warm and genuine as you think. A few months ago, after playing with the idea of launching my own podcast, I turned to Melvin for a podcast consultation. I wanted to flesh out some ideas before taking the next step. Melvin blew my mind in that consultation. I knew he’d had huge success with Selling…

Guys, I’m excited to introduce you to Lauren Woodard, LCSW for a couple reasons. I know, guest posts are usually the last week of the month, but we’re doing ‘em back to back because Lauren is a badass and she's sharing some lessons learned. Lauren is an Abundance Practice-Building Group Grad. In the last year she has built exactly the private practice she wants despite some hurdles and, within the first year of her practice, was voted “Best of Western North Carolina” in the Psychologist/Counsel…

So here I am, back from maternity leave and getting all my ducks in a row with both businesses so the content of this post is what’s on my mind. Balance is big for me right now and as you’ll see in this post, I was feeling like a train wreck for part of last year. Here's the story: Let’s start with a guy named Jeff Walker; he’s a brilliant, likable, extremely successful entrepreneur who a bunch of multimillionaire entrepreneurs listen to about how to “launch” their products or services. Being a …

So, I hate New Year’s Resolutions. They feel forced. If you want to change something, you should start now instead of waiting for some magical date. (Ok, do you hear that? That’s the hustler in me. I’m fighting her like crazy.) Let’s restart... One of the things I recognized about myself in 2015 is that I have a hustling problem. Too much of my identity is rooted in achievement. It always has been. All the podcasts and books and business instagram accounts and everything talk about “living like …

SEO FACT & FICTION: Getting your private practice website to show up in Google Let me tell you a little bit about James. We met through our mutual friend Joe Sanok who suggested I may be the most excited person alive when I heard about what James is creating. That may be a bit of an exaggeration, but I wasn’t there & that’s how it happened in my head. See, because of his interview with me, Joe knows I’m in love with networking. James is creating this app called Flow that helps you keep track of …