Narrowing Down Your Niche

• Narrowing your ideal niche but still getting variety with clients.
• Working with your SEO to reach the demographic you want.
• How to consider your ideal client and the evolution of their treatment.
• How to build referral sources through taking a variety of clients within your niche.
• Workshopping your practice style and type.

Tai P…

Getting More Clients Faster

• Creating inviting copy to reach your ideal client.
• What your rates me in relation to bringing people in.
• The freeing and scary part of leaving agencies.
• Doing what’s best for you and your business to bring in clients.

Jennifer Simpson of Thrive Therapy

Jennifer M. Simpson, LISW-S is a clinical social worker in Cincinnati, OH. She …

Counseling or Coaching

• The black and white line between counseling and coaching
• Coaches aren’t in competition with therapists because coaching isn’t therapy
• Maintaining boundaries if you’re a counselor and a coach
• How to switch from coaching to counseling

Lee Chaix McDonough of Caravel Coaching

Lee Chaix McDonough (*) is a coach, therapist, and founder of Caravel…

Transitioning To A Niche When You're Full

• Staying or going with insurance panels.
• What to do with your long-term clients who aren’t in your new niche.
• Authenticity in marketing your new niche.
• Working at your own pace.

Kate Loyd of Kate Loyd Counseling

Katherine Loyd has run her own private practice since spring 2013 and has marketed her services only by word of mouth…

Marketing Your Trauma Practice

• Focusing in on the definition of Trauma
• Not getting bogged down in the language of modalities.
• Understanding the language of trauma.

Lindsay Melka of Empathic Counseling and Therapy

Lindsay Melka, LPC is based in Denver, CO. She is the founder of Empathic Counseling and Therapy, a psychotherapy practice that…

What Gets In The Way Of Reaching Goals

• Muscle through the shoulds, cans, and coulds.
• What parts of your life already have the CEO Mindset?
• Are your goals what you actually want?
• Beating back scarcity to reach your goals.

Amy Lasetter of BreakThrough

Amy S. Lasseter is the founder of

Collaboration Hacks for Private Practitioners

• How to collaborate instead of thinking of other therapists and coaches as competition.
• Pass on abundance by helping other therapists get clients. Refer out clients who aren’t a good fit.
• Building a better, more welcoming community of therapists via collaboration, and effectively benefiting your clients.

Marketing When Your Colleagues Are Snobs

• Choosing marketing strategies you like and can stick to
• Approaching doctors and outpatient clinics instead of other counselors
• Using your website, blogging, and social media to reach out
• Other parts of the non-therapy community where you can network

Ronda Shirley of STACS

Balancing Business With Clinical Training

• Are certifications bringing in your clients?
• How to manage drive of I Want to Do it All mode.
• Are you feeling that you’re doing good clinical work with your clients?
• Using continual education to boost confidence.
• Getting people in the door.

Jenn Fredette of Jenn Fredette Psychotherapy

Jenn Fredette, LPC, N…

Sacrificing an Ideal Client for Private Practice

• How to filter out the naysayers
• Working with veterans who aren’t interested in using the VA
• Creating authentic copy that speaks to your ideal clients
• Filtering out the clinical jargon so you sound knowledgeable and approachable

Asha Bauer of Asha Bauer Counseling

Asha Bauer is a clinical psychologist bas…